Marty Vidakovic
Business Advisor Finance Broking & Professional Services
"Supporting Business Owners to Grow with Clarity, Calm & Confidence"
Mobile: (+61) 0439002199
Email: marty@martyvids.com.au
Welcome
Running a SME Business often means wearing multiple hats, working long hours, and carrying the full weight of responsibility — with little access real world strategic support and guidance.
As a SME Business Advisor, I mentor founders and look to simplify what works, overcome common personal and business challenges, unlock new opportunities, and enable you to grow with confidence.
No matter if you're in the first couple of years in your business or a seasoned campaigner running a larger enterprise - my mentoring is individually tailored and designed to support you (to achieve your next level of excellence - faster!
Marty Vidakovic
"Let's simplify strategy, focus on what works and grow with confidence"
Marty brings over 30 years of experience building award winning businesses in the mortgage broking and finance industry. Marty offers insights rooted in real-world experience combined with a history of strong sales, strategy and financial performance.
Marty's sales teams have performed consistently 2 to 3 times above industry standards under his direction, methodology and guidance. He encourages and instills confidence, simplicity, focus and impact on the way to helping you and your team achieve greater results.
Marty understands that every business is unique and with that brings unique challenges and opportunities. Therefore, he will tailor a mentoring program specifically aligned to what you specifically want to accomplish.
Marty's focus is supporting business owners achieve tangible and increased results. By executing to agreed timeframes and set goals you can enjoy the results and satisfaction of building a high-performance sales culture, higher revenues, profitability and business value.
With a friendly and determined nature. Marty strikes a good balance of knowing how to drive through personal and business limitations in a supportive way in order to attain exceptional results.
Business Accomplishments:
Co-Founder of Mortgage First (Sold to WHK in 2007)
Founder of The 500 Group (Successful Exit 2016)
Sales Director & Shareholder - Inovayt (Successful Exit 2025)
Credentials:
Accredited international Life and Business Coach
Master Trainer of NLP (Business)
Spiral Dynamics Certified - Level 2
Emotional Freedom Techniques (EFT Certified - Level 2)
Diploma of Finance (Mortgage Broking)
Real Estate Agent Licence
Who does Marty Work With:
Let's get down to business!
- Mortgage Brokers
- Asset Finance Brokers
- Commercial Brokers
- Financial Planners
- Buyers Agents
- Life and Business Coaches
- Executives and Management
- Podcasters
- SME Business Owners
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Advisory Services
The Business Advisory Intensive Precision, Focus and Elite Execution
3 - Hour Business Strategic Advisory Session
In the top tier of Finance Broking, your greatest asset isn't just your network, it's your overall strategic business planning, positioning and performance objectives.
capital allocation, critical decision making, quality of delivery, hiring of the right talent, dictate your market position and ultimately lead to higher quality leads, conversion and settlements.
For business owners driving growth, whether you are navigating an acquisition, executing a major financial decision, making a critical executive hire, considering a shareholder arrangement, formulating the right financial model for employees or managers, buying a loan book or buying a business - you need absolute clarity.
Having an objective eye of a proven founder who has built award winning brokerage businesses over 25 years is highly impactful and beneficial resource to avoid painful mistakes and lock in on the best way forward.
This intensive, 3-hour strategic advisory session is built strictly for finance broking founders and executives who demand high-level guidance and support to scale with absolute confidence. What You Can ExpectMarty’s support goes far beyond surface-level advice. There is no cookie-cutter, one-size-fits-all approach here. Because of the depth of his hands-on expertise, Marty operates less like a consultant and more like a strategic business partner.
In the top tier of Finance Broking, your greatest asset isn't just your network, it's your overall strategic business planning, positioning and performance objectives.
capital allocation, critical decision making, quality of delivery, hiring of the right talent, dictate your market position and ultimately lead to higher quality leads, conversion and settlements.
For business owners driving growth, whether you are navigating an acquisition, executing a major financial decision, making a critical executive hire, considering a shareholder arrangement, formulating the right financial model for employees or managers, buying a loan book or buying a business - you need absolute clarity.
Having an objective eye of a proven founder who has built award winning brokerage businesses over 25 years is highly impactful and beneficial resource to avoid painful mistakes and lock in on the best way forward.
This intensive, 3-hour strategic advisory session is built strictly for finance broking founders and executives who demand high-level guidance and support to scale with absolute confidence. What You Can ExpectMarty’s support goes far beyond surface-level advice. There is no cookie-cutter, one-size-fits-all approach here. Because of the depth of his hands-on expertise, Marty operates less like a consultant and more like a strategic business partner.
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Core Areas of Expertise:
Optimise Niche Targets: Eliminate low converting leads and focus on your core abilities and interests to target key high converting clients.
Sales Performance: Increasing leads, lodgements and settlement (individual or Team), Sales Team Development and Referral Development.
Financial Strategy: Financial Performance, Capital Reinvestment Decisions, Employee Financial models.
Scaling & Exits: Expanding via Business Acquisitions, Increasing Business Value
Leadership & Brand: Personal & Business Brand Building, Leadership Development, Effective Delegation
How We Work Together
Marty works side-by-side with you to ensure every move is calculated, measured, and highly effective. Together, we will:
Deeply understand your business mechanics, current goals, and immediate roadblocks.
Tailor actionable, strategic steps designed specifically to achieve your objectives.
Deploy proven techniques in sales, leadership, and team building to optimize your operations.
Drive measurable growth while intentionally creating the space you need for personal fulfillment.
The 3-Hour Intensive:
Bring your most pressing, complex business challenges and opportunities to the table. In just three hours, we will create clear focused objectives, a ruthlessly simple, executable Broker Performance Plan.
The Investment
Duration: 3 Hours of unfiltered, high-impact strategy
Includes Broker Performance Plan & Follow Up Call (20 mins)
Price On Application
Sessions can be booked as required for your business:
Monthly, Quarterly, 6 monthly or Annual Sessions Available
What Clients Say Working with Marty:
"When I bought out my co-founding shareholder, I regularly consulted with Marty to help me make crucial decisions about the future of my business.
During our partnership with Marty, we grew our annual settlements from $250 million to $750 million. We also successfully transitioned from a contractor-based sales team to a PAYG mode while increasing the average settlements per broker and ultimately profit margin, our business is now in a serious position of strength.
If you're looking for support to build and scale your business, look no further than Marty. His results speak for themselves.
Nick Reilly - Managing Director
www.inovayt.com.au
I've worked with a number of coaches and Marty Vidakovic has been the best by far.
He takes the time to know what your goals are, what is important to you professionally and personally, and dives deep into understanding where the business is at and what it needs to focus on to achieve key growth metrics. Working with Marty, I can see so many tangible improvements, already hitting a record settlement month for the business! Privileged and excited to have him as an integral part of my ongoing team.
Super highly recommend! Joanne Attard (Managing Director) www.heartfinancial.com.au
He takes the time to know what your goals are, what is important to you professionally and personally, and dives deep into understanding where the business is at and what it needs to focus on to achieve key growth metrics. Working with Marty, I can see so many tangible improvements, already hitting a record settlement month for the business! Privileged and excited to have him as an integral part of my ongoing team.
Super highly recommend! Joanne Attard (Managing Director) www.heartfinancial.com.au
"Marty has been an integral part to support us handling a pivotal stage of rapid growth. We have hit record settlement months with our time with Marty"
Shane Petros (Managing Director) and Mariam Abdo (Operations Manager)
www.australianfinancehub.com.au
I’ve really value working with Marty. He takes the time to genuinely understand your business and then helps you turn strategy into clear, practical actions you can execute week to week. The sessions are structured, focused, and keep you moving forward, and I feel far more confident about the direction of my business.
I highly recommend Marty to any business owner who wants growth without the overwhelm, and who’s serious about building a stronger business with clarity and accountability and performance.
Sharon Peining - Managing Director
Evolve 500 - Vice President CAFBA
www.evolve500.com.au
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When I first started leading a finance broker team, I had the drive but knew I needed support to back it up. Marty came into the picture at exactly the right time.
From our first meeting, he helped me build out a clear roadmap: 3 months, 6 months, 12 months, 5 years, and then actually rolled up his sleeves to help us get there. He brought processes, resources, and real-world insight from his own experience, and we put them straight to work. Within 3 months we'd hit our stretch goals. A team that had been underperforming turned into one genuinely firing on all cylinders.
What stood out about Marty wasn't just the results, it was how he showed up. Approachable, generous with his time, and always straight with us about what the business needed to hear. No fluff, just clarity and momentum.
If you're sitting on the fence, don't. No matter where you're at in your career or business, I'm confident you'll walk away with something extremely valuable for you and your business. I know I did.
What stood out about Marty wasn't just the results, it was how he showed up. Approachable, generous with his time, and always straight with us about what the business needed to hear. No fluff, just clarity and momentum.
If you're sitting on the fence, don't. No matter where you're at in your career or business, I'm confident you'll walk away with something extremely valuable for you and your business. I know I did.
Jayde Mulholland - Co-CEOManage Your LoansQikio Insurance
I started working with Marty in mid-2025 at a point where my business was generating activity but not the results I knew it was capable of. I'd heard him on The Numbers Game podcast and his values resonated — particularly around clear thinking, first principles and the Charlie Munger approach to decision-making. I reached out on a whim and it turned into one of the best decisions I've made. What Marty helped me with went well beyond business strategy. He helped me understand boundaries — with family, with business partners, with myself. We worked through various techniques, and a lot of the deeper human stuff that was holding me back without me even realising it. My health improved. My thinking cleared up. I changed the entire strategy of my business as a result. The most valuable thing Marty did was give me the awareness and confidence to recognise where my real strengths lie. I came to him running an earthmoving business in the Pilbara and through our work together I've developed a clear purpose that connects with my deeper why. He saw that potential in me before I did and encouraged me to pursue it. If you're at a crossroads in your business or you know something needs to change but you can't quite pin down what it is, Marty is the bloke to talk to. He meets you where you are, he's genuine, and he delivers real results. Cheers,
Spencer Woodbrook | Managing Director BComGAP RIDGE KARRATHA WA 6714www.hawkzone.com.au
"Working with Marty Vidakovic over the last five months has been one of the best things we've done for our business. He brings so much wisdom and expertise to the table. From reworking our employee broker incentive packages and referral strategies. He is providing 'out of this world' NLP training for our staff and brokers, and the value he delivers is fantastic. He's shifted the mindset and results of our entire team, and we intend to keep him on for a very long time."
Danielle Ridley - Managing Director
Mortgage Finesse